LG Electronics and Netflix have announced the first broadband-enabled HDTVs with Netflix streaming software embedded directly in the TV, requiring no external device. LG's new LCD and plasma "Broadband HDTVs" will display the library of movies & TV episodes that Netflix members can watch instantly directly on the TV with Ethernet connectivity.

The new broadband HDTVs will be available for sale this spring. LG will demonstrate the HDTVs this week at the 2009 CES show in Las Vegas. In addition to the HDTVs, LG Electronics announced plans to release five new models of Blu-ray Disc players and home theater systems that can stream movies & TV episodes from Netflix.