Hi, Catherine Fisher here from Netflix Communications. I am writing to let you know about the Netflix Holiday Gift Program we launched this morning with Anne Hathaway and Feeding America, the nation’s largest hunger relief organization which supplies food to more than 25 million Americans every year.

Anne Hathaway, Ben Affleck, Jessica Alba and Scarlett Johansson created holiday-themed artwork that is only available through the Netflix Holiday Gift Program. When you purchase a Netflix gift subscription, you can customize the subscription with an image of the artwork. Netflix will donate a portion of the proceeds from your gift subscription purchase to Feeding America.

There is also the option to make a $5,000 donation to Feeding America – with 100% of the money going to Feeding America and hunger relief – and receive a limited edition Netflix Holiday Gift Box which includes a signed, numbered print by one of the artists and a Lifetime Subscription to Netflix.

To buy a holiday subscription, check out the art, or learn more about the program go to: http://www.netflix.com/GiftPurchase

Photo credit: Wireimage