Come about 5.30pm in my street, if you listen really carefully, you can hear the sound of a hundred fridges opening, the lone glass being filled with wine as mum's silently toast themselves for almost getting through another day..... or so I have heard.

In an effort to be a healthier, happier family, Mr Woog and I decided to quit drinking wine during the week. We now choose a refreshing Vodka, Lime and Soda for cocktail hour here at Woogsworld. Mr Woog can become very obsessive about these things and tried out A LOT of brands before coming across the genius that is Vodka O.

The reason why Vodka O is Woogsworld's tipple of choice is because you can have 3 large ones and wake up the next morning not feeling like you are going to barf. It is Organic, something I scoff at in fruit and veg (they always look dirty) but something I look for in alcohol.

Using pure Australian spring water our unique evaporative and charcoal filtering process creates a super smooth taste. Vodka O is free from chemical impurities and contains no residual herbicides, pesticides or fungicides, which means more natural goodness.

And less seediness the next day. Mr Woog also likes it because it is cheap.

Some time ago, I made the suggestion that you could make your own vodka from potatoes, but through trial and error, I can now see that nipping up to the local boozer for a bottle of Vodka O is far far easier.

I could have actually filed this one under Ingenious Invention #3.